The We Know Phenomena
We call it the we know phenomena, and it's actually our website. We know Ottawa, and it attracts lots of eyeballs. It's a very soft, subtle, subtle branding and subtle marketing. It's so well recognized that the RE/MAX marketing team took it and ran it. Nationwide across Canada where we know Toronto, and they went into the U.S We know Boston, we know Rhode Island, we know San Francisco, and of course we know Ottawa. And they ran with that in Ottawa for over two years on 22 different billboards. And it was our website. It was a pat on the back for us. We were thrilled. But we've since seen it in the Gulf and textile industry. Harry Rosen had it. We know golf and lately we've seen a National World, National Bank, HSBC took it as #WeKnowYourWorld. Again, it's that we know phenomena and we know Ottawa. That's actually our website. It goes back to our marketing department, and that marketing is our background and our style, and it's a website that attracts over 20,000 people per month. That's a lot of eyeballs per month on our website. So we know we've got an outreach across the city of Ottawa, across Canada and the globe, looking at listings, our listings, and that's what we want to do is bring more attention to the homes we sell for our sellers and our clients. My name is Greg Hamre from RE/MAX Affiliates in Ottawa and Hamre Real Estate Team. Marketing is our background. Sales is our expertise.